Your name city to city

13 cities since 2011. Next: Paris, Manchester and Eindhoven. Each can carry your name.

One partner or several for each race, no fixed menu, no minimum cheque: we find the fit together.

  • Presenting partner

    One race, top billing: “Urban Photo Race Amsterdam, presented by you” on the flag, the race page and every post.

    The briefing at the start, under the UPR beach flag
  • Co-host

    Host a race with us: your school, gallery or magazine beside UPR, your community racing with ours from the briefing to the winners.

    Racers gathering on Museumplein, behind the Van Gogh Museum
  • Race partner

    Help one city’s race happen, or a whole season, your name on the race page and on the day. A race can carry one partner or several.

    The crowd at the start, the Rijksmuseum behind it
  • Checkpoint partner

    A checkpoint at your door: every racer walks in, checks in and sees your space. The finish in Amsterdam was at Oedipus Brewing.

    Racers at the finish, Oedipus Brewing
  • Hands-on partner

    Your gear in racers’ hands for the day. In Brussels Sigma brought BF cameras and lenses for racers to take round the route and try.

    A racer framing a statue, camera held out in front
  • Prize partner

    Gear, prints, a course or a show for the winners, credited on the prize and in the winner’s hands. In Brussels the first prize took home a Sigma 35mm lens.

    Two racers waiting for the first theme
  • Theme sponsor

    Adopt one of the four themes, and the post when its winner is out.

    Niels van de Laar · Almost happy · Best Theme, Amsterdam 2026
    © Niels van de Laar · Almost happy · Best Theme
  • Your idea

    Something else in mind? Bring it, the best partnerships start with an idea of the partner’s.

    Alpaca statues in a park fountain

In 2026 the races were backed by these partners.

  • Angelbird
  • Saal Digital
  • Capture One
  • Albelli
  • Photofacts Academy
  • Oedipus Brewing
  • Sigma
  • Wisper
  • Lomography

Every partner so far →

The flag every racer looks for

On race day the checkpoint flag is where everyone meets, checks in and gets the next theme. A presenting partner’s name goes on it, and into every photograph taken around it.

What every partnership includes, whatever you bring.

  • Seen where photographers look

    Your name on the race page, which stays online as the race’s archive, and on the results the whole community reads.

  • Introduced in our own voice

    Not an advert: we tell our photographers who you are and why you are with us, before the race and after it.

  • In the room on race day

    At the briefing and the checkpoints, where every racer meets. Room to say hello, show your work or hand something out.

  • A report afterwards

    Where your name appeared and the photographs it stood beside, so you can see what the partnership did.

Who partners with us, and how.

  • Camera and lens makers

    Gear to try on race day, a lens or a body for the winner.

  • Print partners

    Prints for the winners, a printed show of the best series.

  • Photo schools and courses

    A class that races together, a guest brief, a course as a prize, online or in the room.

  • Galleries and spaces

    A checkpoint, the briefing or the winners’ exhibition on your walls.

  • Magazines

    Online or in print: the winners’ series published, the race told to your readers.

  • Foundations

    Prizes, prints or a new city’s first race.

Back the next race

Tell us what you can bring, and to which city.